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Numbers to Narrative: Storytelling in Business Communication

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Webinar

1.00 Credits

Member Price $55.00

Non-Member Price $85.00

Overview

Information becomes influential when it is structured. In this 1-CPE session (Professional Development), participants explore narrative frameworks presented in the course materials, including situation-complication-resolution and hero-based narrative arcs. Using business-oriented examples, the session demonstrates how structured storytelling enhances clarity and impact without sacrificing rigor. Participants will examine how to define context, introduce tension, present evidence, and guide audiences toward resolution. The emphasis is on logical flow and disciplined narrative construction rather than dramatization. The course concludes with application of a structured storytelling model to a professional scenario.

This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Highlights

The major topics that will be covered in this course include:

  • Role of narrative in professional communication
  • Situation–complication–resolution framework
  • Narrative arcs in business contexts
  • Integrating data within a structured story
  • Defining tension and resolution logically
  • Maintaining accuracy while improving clarity
  • Application of storytelling framework to a workplace scenario
 

Prerequisites

None

Designed For

Business professionals who need persuasion techniques to generate buy-in for strategy and decision-making.

Objectives

After attending this presentation, you will be able to...

  • Analyze structured storytelling frameworks used in professional settings.
  • Organize analytical information into a logical narrative flow.
  • Integrate data effectively wit

    Preparation

    None

    Notice

    This course is offered by a 3rd party vendor and will not be accessible in the My CPE Tracker section of the ISCPA website. Course access information will be emailed directly to you by CPA Crossings.

Leader(s):

  • Virgie Castro-Conde

Non-Member Price $85.00

Member Price $55.00